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Tuesday, April 3, 2007

SEO News | Microsoft Selling Its Search Soul

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ineedhits Weekly News

Microsoft Selling Its Search Soul
Google Testing New Yellow AdWords
Google Squeezes in on Microsoft Deal

DIY Tips

4 Reasons Why Nobody Reads Your Website
2 Simple Tips for Managing Business Reputation
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Your Weekly ineedhits' Newsletter 3rd April 2007 
09 01 07A SEO News | Microsoft Selling Its Search Soul  
This Week’s News Headlines

Microsoft Selling Its Search Soul
March 29, 2007. The battle for search engine supremacy is more than just having the most web pages indexed or carrying the most search traffic. Let’s face it – search engines are a business. Have MSN crossed the line between search and profit?

Google Testing New Yellow AdWords
April 3, 2007. Our resident PPC expert noticed something interesting with our Google AdWords campaign late last week – yellow backgrounds. Google seem to have replaced the normally blue background with a yellow variant. Will it increase clicks?
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Google Squeezes in on Microsoft-DoubleClick Deal
April 3, 2007. The grapevine has seen speculation that Microsoft is looking to acquire digital advertising intermediary DoubleClick, and according to MediaPost they were pretty close to signing a US$2 billion dotted line. Did Google spoil the show?

DIY Tips

4 Reasons Why Nobody Reads Your Website
April 3, 2007. It’s very easy to pick a website that’s been a ‘copy and paste’ job from a sales brochure or print ad. They are usually very long, wordy and difficult to read online. Most of the time these websites are never read. Find out why.

2 Simple Tips for Managing Your Business Reputation
April 3, 2007. Business reputation management is one of the most commonly neglected elements of the marketing process. Time restraints often lead to such public relations activities being overlooked if not forgotten altogether. Learn more.
     
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