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Tuesday, September 25, 2007

SEO News | 5 Reasons Why Paid Search Advertising Makes Sense

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ineedhits Weekly News

5 Reasons Why Paid Search Advertising Works
No Google Click Fees Until December 18
Enhance Search Suggestions with Search Assist
Google Gets More Social – New “Shared Stuff”
Google Launches Google Gadget Ads
Google Goes Under The Sea

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Your Weekly ineedhits' Newsletter SEPTEMBER 2007 
09 01 07A SEO News | 5 Reasons Why Paid Search Advertising Makes Sense  
This Week’s News Headlines

5 Reasons Why Paid Search Advertising Makes Sense
September 25. Marketing experts agree that paid search advertising makes sense for online business. From generating leads or closing sales, search advertising gives your business a chance to interact with customer’s right where they search for information. How can paid search advertising help your site?

No Google Click Fees Until December 13
September 25. Google has been busy pushing into the mobile market with three big releases this month. Early adopters of the relatively new mobile advertising services from Google stand to benefit the most – before it becomes over crowded and ultra competitive. Why no click fees until December 18?
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Yahoo! Enhances Search Suggestions with Search Assist
September 25. Yahoo! is testing a new feature on their search engine called ‘Search Assist’ which aims to help users find the most relevant information on each search. The technology detects when users are having trouble finding the right search term. Find out how this will make searching easier.

Google Gets More Social – New Google “Shared Stuff”
September 21. Google have just released another tool to make it easier for users to collaborate and share online. In a quiet (by their standards) launch, they’ve added Google Share Stuff to their social arsenal. What impact will it have on ranking?

Google Launches Google Gadget Ads – Limited Release
September 24. After four months of beta testing Google have started a limited, launch of their new Gadget Ads. Google Gadget Ads are widget style HTML based ad that facilitate flash, video, data feeds and transaction functionality.
Find out how widgets can help your site.


Google Goes Under The Sea
September 25. Google is rumored to be planning a move from search into the broadband infrastructure business. The unconfirmed reports have Google entering into a partnership to build a multi-terabit undersea communications cable across the Pacific ocean. Does this mean cheaper Internet?


     
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